That Disability Adventure Company |

Families found it hard to understand TDAC’s services or know how to start. The old site was clunky on mobile, slow to load, and didn’t guide people toward enquiring. On top of that, search visibility was weak and day-to-day admin tasks like managing participants and sending emails were eating up time.

• Re-designed and rebuilt the entire website for clarity, trust, and mobile-first performance.

• Re-structured service pages and rewrote content so families can quickly understand what TDAC offers and how to get started.

• Built a custom CRM platform to streamline participant management, intake, and record-keeping.

• Automated key processes: enquiry handling, participant info emails, reminders, and staff notifications.

• Set up segmented email lists and reusable templates for newsletters, service updates, and event communications.

• Added participant event tools, including recurring and one-off event management with personalised reminders.

• Implemented local SEO essentials: structured titles, descriptions, headings, and image alt text for higher visibility.

• Integrated analytics to learn which content visitors use most and guide ongoing improvements.

TDAC is now easier to discover, easier to trust, and easier to contact. Families are finding them through search, spending more time on the site, and sending more enquiries. Behind the scenes, the team has a streamlined CRM, email automations, and a site they can confidently update—freeing them to focus on participants instead of tech.